A Board Advertising – Good Or Bad?
A Board Advertising
Many small businesses with a presence in or near the town centre need to make themselves “visible” to potential clients. One of the most cost effective ways of doing this is through the use of A Boards. They do work and that is one of the reason s why there are so many of them.
However many are now under the threat of being banned because Council’s say they are a Health and Safety risk for pedestrians.
This is a difficult one and I can see both sides of the argument. But is a blanket ban really the way forward? Or should small businesses be able to put whatever they like on our pavements? Or is there a third alternative whereby businesses could register for an A Board so that it conforms to Health and Safety guidelines (e.g. size and siting)?
Are you a small business owner that has been affected by this? Or are you a pedestrian that has had an accident because of an A Board? Tell us what you think…..
Paul Stanford is a Director of 4Momentum http://www.4momentum.co.uk. 4Momentum provides business advisory services to small businesses, charities and social enterprises primarily in Sussex. Services include advice on starting a business, growing and transforming a business and selling a business. Clients typically contract 4Momentum for short periods of an hour to long term consultancy over many months for advice on subjects such as mentoring, business planning, sales and marketing advice, bidding for contracts, raising finance and general business advice. Paul is approved by the UK Government to deliver business advice on their behalf through Business Link and is a member of the Institute of Business Consultants. Visit his blog at http://www.paulstanford.co.uk/blog
Copyright 2008 Paul Stanford






