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	<title>Paul Stanford &#187; Business Strategy</title>
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	<description>4Momentum &#124; Advising Business For Business Success</description>
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		<title>7 Tips For Business Success</title>
		<link>http://www.paulstanford.co.uk/blog/7-tips-for-business-success/</link>
		<comments>http://www.paulstanford.co.uk/blog/7-tips-for-business-success/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 11:06:21 +0000</pubDate>
		<dc:creator>Paul Stanford</dc:creator>
				<category><![CDATA[Business Advice]]></category>
		<category><![CDATA[Business Marketing]]></category>
		<category><![CDATA[Business Sales]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Small Business Advice]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[business success]]></category>
		<category><![CDATA[ideal customer]]></category>
		<category><![CDATA[tips]]></category>

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		<description><![CDATA[1. Determine who your ideal client is &#38; get to know them REALLY, REALLY well Until you know who your ideal client is you are going to really struggle in business.  The first step is to identify a market that has a big god-awful obvious problem OR is irrationally passionate about something. It goes without [...]]]></description>
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		<title>Business Internet Marketing &#124; Getting Started &#124; Step One</title>
		<link>http://www.paulstanford.co.uk/blog/business-internet-marketing-step-one/</link>
		<comments>http://www.paulstanford.co.uk/blog/business-internet-marketing-step-one/#comments</comments>
		<pubDate>Mon, 09 Aug 2010 15:55:34 +0000</pubDate>
		<dc:creator>Paul Stanford</dc:creator>
				<category><![CDATA[Business Marketing]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[business internet marketing]]></category>
		<category><![CDATA[internet business marketing]]></category>
		<category><![CDATA[nicola cairncross]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=805</guid>
		<description><![CDATA[Paul says: I&#8217;ve been a bit busy this week to blog so I&#8217;ve asked a business acquaintance of mine, Business Internet Marketing Expert, Nicola Cairncross, to step into the breach. Nicola says &#8220;As an experienced business internet marketer &#38; mentor, I often get asked &#8220;If I was starting to market my business online again from [...]]]></description>
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		<title>Top Tips From Entrepreneur Ed Reeves</title>
		<link>http://www.paulstanford.co.uk/blog/top-tips-from-entrepreneur-ed-reeves/</link>
		<comments>http://www.paulstanford.co.uk/blog/top-tips-from-entrepreneur-ed-reeves/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 17:11:39 +0000</pubDate>
		<dc:creator>Paul Stanford</dc:creator>
				<category><![CDATA[Business Advice]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business People]]></category>
		<category><![CDATA[Business Planning]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Small Business Advice]]></category>
		<category><![CDATA[Success Thinking]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=781</guid>
		<description><![CDATA[Ed Reeves is the founder of Moneypenny – an answering service with a difference! Based in Wrexham, North Wales, it turns over £7m per annum and has 250 staff. Says Ed “whatever business you do, make sure it is scalable. That is where everyone goes wrong. And stick to your convictions”. He also recommends recruiting [...]]]></description>
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		<title>Got A Sweet Tooth?</title>
		<link>http://www.paulstanford.co.uk/blog/got-a-sweet-tooth/</link>
		<comments>http://www.paulstanford.co.uk/blog/got-a-sweet-tooth/#comments</comments>
		<pubDate>Wed, 14 Jul 2010 17:10:09 +0000</pubDate>
		<dc:creator>Paul Stanford</dc:creator>
				<category><![CDATA[Business Funding]]></category>
		<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Success Thinking]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=777</guid>
		<description><![CDATA[It was reported today that Hotel Chocolat, the upmarket chocolate retailer, has raised £3.7m from an innovative “chocolate bond” to help fund future business growth. This is how it works – customers invest in a 3 year bond in the business and in return they get paid in deliveries of chocolate over the bond term. [...]]]></description>
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		<title>Psychology and business success</title>
		<link>http://www.paulstanford.co.uk/blog/psychology-and-business-success/</link>
		<comments>http://www.paulstanford.co.uk/blog/psychology-and-business-success/#comments</comments>
		<pubDate>Sun, 12 Jul 2009 18:20:47 +0000</pubDate>
		<dc:creator>125</dc:creator>
				<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Operations]]></category>
		<category><![CDATA[Business People]]></category>
		<category><![CDATA[Business Sales]]></category>
		<category><![CDATA[Business Startup]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Success Thinking]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=735</guid>
		<description><![CDATA[Over the years I have visited many entrepreneurs and business owners. Have you ever thought why it is that one business can do so well and another is so mediocre when they are both in the same line of business? Well one insight that I want to share with you as to why this may [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Free Green Advantage Workshops For Tourism Businesses</title>
		<link>http://www.paulstanford.co.uk/blog/free-green-advantage-workshops-for-tourism-businesses/</link>
		<comments>http://www.paulstanford.co.uk/blog/free-green-advantage-workshops-for-tourism-businesses/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 18:41:35 +0000</pubDate>
		<dc:creator>125</dc:creator>
				<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Operations]]></category>
		<category><![CDATA[Business People]]></category>
		<category><![CDATA[Business Planning]]></category>
		<category><![CDATA[Business Startup]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Success Thinking]]></category>
		<category><![CDATA[free workshop]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[sustainable]]></category>
		<category><![CDATA[tourism]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=726</guid>
		<description><![CDATA[Your invitation – Save Money, Reduce your Carbon Footprint and Improve your Market Positioning &#8211; Complimentary &#8216;Green Advantage&#8217; Workshop for Tourism businesses   Business Link is pleased to be working in conjunction with Tourism South East, the region&#8217;s tourist board, in delivering a series of ‘Green Advantage’ workshops.  In a period of financial uncertainty and [...]]]></description>
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		<title>Selecting the right keywords is easy</title>
		<link>http://www.paulstanford.co.uk/blog/selecting-the-right-keywords-is-easy/</link>
		<comments>http://www.paulstanford.co.uk/blog/selecting-the-right-keywords-is-easy/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 16:23:08 +0000</pubDate>
		<dc:creator>Brian Basch</dc:creator>
				<category><![CDATA[Business Growth]]></category>
		<category><![CDATA[Business Marketing]]></category>
		<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Success Thinking]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[on-line marketing]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.paulstanford.co.uk/blog/?p=507</guid>
		<description><![CDATA[Just as a clever tagline can clinch the deal for a TV advertisement, the same way the right keywords are crucial for a good PPC campaign. The keywords can act as the foundation of your entire campaign. Strong keywords will help make your campaign a success but weak ones can lead to disastrous results.]]></description>
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