Why Would A Customer Chose Your Product Or Service?
SharePosted by: Paul Stanford Why Would A Customer Chose Your Product Or Service? Whenever I see a client that is thinking about starting up a business I always ask them the key question “what is going to be unique about your product or service?” or in other words “why would a [...]
Marketing Know What Questions To Ask
Share Question are always good at getting people into your advertisements, but only if you ask the right kind of question, and to do that you need to know what types of questions there are. Different styles of questions can have very different effects on people. The first style of question is the open question. [...]
Private Investment For Your Business
SharePosted by: Paul Stanford Private investment – making your business more attractive Much has been written lately about the potential benefits of investment from private investors for small businesses. So I’m not going to go into these but I do want to tell you how you can potentially make your business more [...]
Small Business Protecting Your Income
SharePosted by: Paul Stanford Protecting your income One of the biggest areas of weakness that I come across time and time again when visiting small businesses is regarding the contracts they have..or to put it more accurately … they don’t have with their clients and suppliers. We all know how important clients are to businesses. [...]
Dangers And Pitfalls Of A Home-Based Business
ShareNew Buzz Words They’re the current buzz words: “work from home” and “home-based business.” You hear them on the news, in magazines, on the Internet and in the break room and around the water cooler. Everyone is talking about how great it would be to break away and be your own boss. It’s become everyone’s [...]
Business Grants For Recycling Equipment
SharePosted by: Paul Stanford Grants for Recycling Equipment From September 2008, businesses operating in the South East of England will be eligible to enter a competition to obtain a grant to help fund the capital cost of recycling equipment enabling them to do more recycling. The next Invest in Recycling grant competition will be announced [...]
Small Business Insurance Requirements
SharePosted by: Paul Stanford Starting a business – insurance Often when I go to see a client that is considering starting a business for the first time I get asked questions about insurance. Usually do I need to have insurance and if so what sort of insurance? It’s also quite surprising sometimes to [...]
Advertising And A Lesson In How Not To Sell
SharePosted by: Paul Stanford Advertising your business and lessons in how not to sell I was prompted to write about this subject today as I spent an hour of my time that I could ill afford with a journalist trying to sell me advertising space over the phone. So I thought I would [...]
Business Opportunities And The Olympics
SharePosted by: Paul Stanford The Olympics and Business Opportunities Yes unless you have been living under a stone for the past months then you will be aware that the Olympics is currently being held in Beijing. Well it’s not the Beijing Olympics that I am writing about but the forthcoming London Olympics. As [...]
Building A Sustainable Small Business
SharePosted by: Paul Stanford Building a sustainable small business A few small businesses grow strongly and continue to develop and grow whilst sadly so many others either get stuck in a rut and stagnate or worse still just implode and die. So why is this? What makes one business able to grow and prosper [...]






