Branding Your Business

Written by on July 24, 2008
Categories: Business Marketing, Business Startup, Success Thinking

ShareCreating brand awareness is key to your marketing success. Many marketing techniques from big businesses can be applied to small businesses as well. The first thing that comes to mind Is branding your business. What is your business all about? What makes your business stand out from other businesses in your niche? No one knows [...]

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Naming Your Business

Written by on July 13, 2008
Categories: Business Startup, Success Thinking

ShareAfter nearly twenty years of corporate branding experience, the same question still arises when naming a new business – “What is the most important factor when deciding on the best company name?” Some naming experts would argue it’s the length of the name, or the ease of pronunciation or the uniqueness. Others would say domain [...]

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